About 80% of Internet users worldwide regularly benefit of the services of Facebook, Google Plus, Twitter, YouTube & Co. Social Media Marketing has thus become a critical part of modern advertising, as skillful SMM not only helps with selling products and services, but also with turning customers into long-term fans.
Through the use of cross-media marketing, we combine different advertising media into one campaign. This allows us to arrange the potentials of the different media types in order to optimally reach the intended target group, e.g. with a combination of radio advertising, display advertising, billboard advertising and social media marketing. Thus it is especially important to find the right combination of available media to successfully reach as many potential prospects in as various ways as possible.